14 January 1977 Pricing Your Product In Europe
Author Affiliations +
Setting a price for your product is a critical and complex task in the close, familiar, homogeneous United States. Setting prices in the distant, unfamiliar, heterogeneous markets of Europe may be equally critical, but distinctly more complex.
© (1977) COPYRIGHT Society of Photo-Optical Instrumentation Engineers (SPIE). Downloading of the abstract is permitted for personal use only.
Nathaniel Brenner, Nathaniel Brenner, } "Pricing Your Product In Europe", Proc. SPIE 0081, The Business Side of the Optical Industry II, (14 January 1977); doi: 10.1117/12.954864; https://doi.org/10.1117/12.954864


Shaping the Romanian laser safety policy in the frame of...
Proceedings of SPIE (January 30 2001)
Developing standards for PV packaging materials
Proceedings of SPIE (September 13 2011)
Orbital debris: possible causes and issues for litigation
Proceedings of SPIE (September 14 1993)
Product Liability Control - A Strategic Management Tool
Proceedings of SPIE (November 13 1977)
Management Strategy For High Technology Small Business
Proceedings of SPIE (October 29 1978)

Back to Top