Current content protection systems rely primarily on applied cryptographic techniques but there is an increased use of
forensic solutions in images, music and video distribution alike. The two approaches differ significantly, both in terms
of technology and in terms of strategy, and thus it begs the question: will one approach take over in the long run, and if
so which one? Discussing the evolution of both cryptographic and forensic solutions, we conclude that neither approach
is ideal for all constituents, and that in the video space at least they will continue to co-exist for the foreseeable future -
even if this may not be the case for other media types. We also analyze shortcomings of these approaches, and suggest
that new solutions are necessary in this still emerging marketplace.