Manufacturers in many of today's industries are faced with product shelf life counted in months. Traditionally, this has made it very difficult to make a life cycle assessment (LCA) of a product, since the product would be obsolete by the time the LCA was completed. A new concept in LCA that allows specialists in things other than LCA to rapidly create both a model and generate "what-if" scenarios will allow even manufacturers of short shelf life products take advantage of the benefits of LCA. These industry-specific "wizards" are built around a manufacturing process and can be rapidly updated or customized to a particular manufacturer or process type. Results can be used internally for decision-making and can also enable manufacturers submit information for environmentally preferable purchasing, eco-labels, etc.